FILM NEWS: Fast And Furious 6 Wins Super Bowl

Fast Six PosterOf the eight trailers to debut last night during the American Super Bowl XLVII — among them teasers for J. J. Abrams’ Star Trek Into Darkness, Shane Black’s Iron Man 3 and Gore Verbinski’s The Lone Ranger — it was the footage from Justin Lin’s Fast And Furious 6 that seems to have stolen the show.

Following the critical and commercial success of previous instalment Fast Five, Lin has continued to revamp his series as the focus switches from underground racing culture to straight-up action adventure. Reuniting the key players from across the series, including an apparently resurrected Michelle Rodriguez, the film adds planes and tanks to its usual suped-up automobiles in one of the most spectacular displays of high-octane machismo imaginable.

I am not alone in my excitement either, with PR agency Way To Blue putting together an infographic that reveals an impressive 5, 259% increase in Twitter buzz over the previous day, putting it way ahead of the other films featured during the prime-time sporting event. Over on Facebook, meanwhile, Fast And Furious 6 saw an increase of 48, 693 “Likes”, which put it second only to Iron Man 3. The £2.5 million trailer can be seen below.

Fast and Furious 6 is due for UK release on May 24th, 2013, and will once again star Vin Diesel, Paul Walker, Jordana Brewster and Dwayne Johnson.

 

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About popcornaddiction
I am a psychology graduate, a News Writer for HeyUGuys/BestforFilm and, most importantly, a hopeless popcorn addict.

One Response to FILM NEWS: Fast And Furious 6 Wins Super Bowl

  1. Pingback: February 2013 – Snitches end up in ditches! | popcornaddict

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